Instagram influencers are the individuals who work hard on their content to bring value to their audience. These Indian influencers have successfully carved a niche for themselves.
Today, brands are spending heavily on Instagram influencers because of their wider reach and relatively lower promotional cost.
In a study, they found that more than 60% of people in India said that they got to know about new products via Instagram influencers.
In this blog, we bring you the top 10 influencers from India whom you should definitely follow!
1. Kusha Kapila
Kusha Kapila is one of the most known influencers in India. She believes in creating Oh-so-Relatable content for her audience. Her taste in Fashion is good too.
She wishes to take journalism as a profession someday. However, she creates funny meme content. She also works for the online portal iDIVA.
She currently has 1.7M followers on Instagram and she produces fun content for her big nationwide audience!
Why you should follow her? : You may follow her for the fun content she has, you won’t regret following her. She creates content that creates value as well.
2. Dolly Singh
Dolly Singh, started her influencer journey with Kusha Kapila. She is known for her fun content, along with the other content which keeps you updated of the latest trends.
Dolly currently has 1.3M fanbase on Instagram. She is one of the most known Influencers in India. She also does lifestyle & beauty blogging.
Why you should follow her? : We bet you won’t have a dull moment if you are following her, Dolly ensures that you get a daily dose of laughter everyday.
3. Ranveer Allahbadia
He is popularly known as @beerbiceps, currently has 1.5M followers on Instagram. Ranveer is a social entrepreneur as well.
His videos are known to be ranging from various topics of fashion, fitness & lifestyle. If you are about to start your own fitness channel, don’t forget to follow him.
Why you should follow him? : One can follow him if they are into fashion/fitness and lifestyle. You will definitely find his videos relatable to your interest.
4. Siddharth Nigam
Apart from being a famous Indian fashion influencer, he is also very popular as an actor on the small screen too. He has played a vital role in SAB TV’s shoe Aladdin & also in Bollywood movies.
He is very good at making reels and you can follow him for his amazing fashion tips and stay updated with the latest fashion trends for men, currently has a fanbase of 8.5M followers.
Why you should follow him? : One can follow him for his lifestyle and fashion content which are always very trending to watch for!
5. Avneet Kaur
With a whopping 20.8M followers, she is one of the most popular Indian fashion influencers! She started her career as a participant in Dance India Dance and rose to fame with a show on SAB TV.
Apart from that, you will find her in web series and music videos too. She has become one of the most sought after influencers for brands.
Why you should follow her? : One can follow her for her beauty and lifestyle content. You will be able to stay updated with the latest trends.
6. Bhuvan Bam
We bet you know him. With a huge fanbase on YouTube, Bhuvan is now ruling Instagram too! He currently has 11.8M followers on Instagram.
With numerous fashion & lifestyle brands sponsorships, You won’t find a dull moment on his feed because he integrates the brands with his profile in such a way that it becomes very interesting.
Why you should follow him? : You may follow him for his amazing talent and a beautiful feed where you will find various fashion & lifestyle content along with comedy, of course.
7. Riva Arora
Riva Arora shot to fame after two Bollywood movies Mom & Uri. She currently has 3.4M followers on Instagram. She makes beauty & lifestyle content which are fresh and trendy.
Riva also makes reels regularly which are fun to watch. With consistency and hard work, she has gained a massive fanbase.
Why you should follow her? : You may follow her for her amazing content which deals with the fashion and lifestyle of the latest trends.
8. Jannat Zubair
Besides being a popular influencer on Instagram, she has also done few Bollywood movies as well. She currently has 30M followers on Instagram.
Before Instagram, she was very popular in TikTok too. She also has a YouTube channel where she has a fanbase of 3M subscribers!
Why you should follow her? : Follow her for her amazing fashion content. She has great taste in fashion & the latest trends which you can’t miss!
9. Arishfa Khan
Arishfa Khan is an actor and a model too. She was seen in Yeh Hai Mohabbatein, Veera etc. She has a presence on Youtube, Instagram and MOJ.
With 19M followers on Instagram, Arishfa is one of the most popular influencers in India because her Youtube fanbase is also huge, she has 2.3M subscribers.
Why you should follow her? : She has great content related to fashion & lifestyle. Along with regular updates and fun content on reels.
10. Gaurav Taneja
Apart from being a commercial pilot, Gaurav is popularly known for his travel & lifestyle videos on Youtube. He is known as “The Flying Beast”.
He has over 5.6M followers on his Youtube channel. On Instagram too he is quite popular. Gaurav has 2.2M followers on Instagram.
Why you should follow him? : He is an all-rounder – An airline pilot, a fitness expert, a popular YouTuber and a daily vlogger.
That’s all for now! Thank you for reading our blog on Top 10 influencers in India. Don’t forget to check our blog, Top 10 influencers from Kolkata!
Do let us know in the comments section about your favourite Instagram influencer.